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YSL Loveshine Factory Paris

Yves Saint Laurent

Glossy in Paris

To mark the launch of the YSL Loveshine lipstick collection, the beauty house is offering a journey punctuated by experiences, in a recreational pop-up located near the Canal Saint-Martin.

Illuminated trim

In collaboration with @partiprisparis, we designed the exterior of the "YSL Loveshine Factory", creating a visual impact in the brand's colours.