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The reopening of the CHAUMET store Paris, 12 Place Vendôme

A winter garden in Paris

For the reopening of the Chaumet store at 12 Place Vendome, Atelier ATHEM recreated a winter garden across the facade of the building The delicate, dream-like scenography is an invitation to step through the door of the Maison Chaumet.

An ode to nature in the colours of Maison Chaumet

The installation celebrates sublime nature, a major source of inspiration for the Maison, and draws on the very essence of Chaumet. The colour blue, bees inspired by fine jewellery designs, the famous jewelled tiara emblem, and wheat appear on the arches and play with perspective to accentuate the architecture of the facade.

12 Place Vendôme is the spiritual home of Maison Chaumet

Atelier ATHEM pays homage to the prestigious Maison with a scenography across the facade of the hôtel particulier that is as poetic as it is whimsical, a true masterpiece designed by Jules Hardouin-Mansart.